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Team MOGUL

MOGUL 2020: Year-End Report



To say 2020 has been a challenging year for every one of us would be an understatement. Plans had to be changed, some even delayed. And while many industries experienced dramatic declines in business, Singapore's Real Estate industry has proven to be one of the most resilient. In fact, many industry experts reported the city-state’s strength despite the downturn experienced due to the COVID-19 pandemic.


In our 2020 Year-End Report, we will look back at some of the key metrics and statistics recorded on our website, based on our website visitors’ behaviour and usage of Singapore’s smartest property portal, MOGUL.sg.


Key Highlights:


Most Popular Keywords: While MOGUL.sg visitors look mainly for basic residential property features; they also have searched for high-floor properties with terrace.


Most In Demand Amenities: Public transportation, supermarkets, schools and hawker centres are among the most-searched amenities in 2020.


Most Search MRT Stations: The North-South Line is the most popular train line based on our visitor’s searches. Admiralty is most popular, followed by Yew Tee, Boon Keng (North-East Line), Woodlands, Ang Mo Kio, and Khatib.


Hottest Residential Features: Units with balcony or in high / top floor are most popular among our visitors. Other top features include those that are corner units, have swimming pools, or at the ground floor.


Download the full report below:


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